SMOOTHING THE PATH TO ORGANIC BEAUTY

Organic beauty is becoming more popular every day. People are switching to natural options for skincare and haircare. What used to be a small trend is now a big part of the beauty industry.

The Growth of Organic Beauty in Modern Skincare

To shoppers, “organic” sounds simple, clean, and safe. But behind the scenes, formulating truly organic products is not that easy. It often involves complex steps, strict rules, and many decisions. Let’s look at three major challenges that come with making real organic beauty products.

1. THE VEGAN LABEL CHALLENGE

Many organic products also aim to be vegan. These two goals seem to go well together, but meeting both standards takes careful planning.

In the past, proving a product was vegan was simple. If it had no animal ingredients and was not tested on animals, that was enough. Today, the rules are stricter. Companies must now provide more details—not just about ingredients, but also how they are made.

For example, if a plant-based ingredient is made using fermentation, the vegan certifiers may ask for detailed proof about the process. Even if no animal products were used, they may still delay approval if the answer isn’t clear enough.

This can slow down projects and require extra paperwork. Some suppliers may need to rewrite documents or share private information to meet the vegan standard.

Tip: Before starting, check what vegan certification body you’re using and what they need. Ask suppliers early on if they can provide those details. This avoids surprises later and saves time.

2. UNDERSTANDING COSMOS AND ITS NUMBERS

COSMOS is a popular global certification for Sustainable Beauty Products. More than 8,000 products now carry the COSMOS label. But creating a COSMOS-compliant product means following strict guidelines.

Each ingredient must be sorted into types, such as:

• Plant-based

• Chemically modified plant-based

• Petrochemical

• Non-natural

The COSMOS standard limits how much of each type can be used. For example, only 2% of the total formula can come from petrochemicals. Every ingredient’s percentage must be counted and tracked.

Take body oil, for instance. It may be made only with plant oils. In this case, COSMOS demands 95% of the ingredients be organic, even though the general minimum is 20%. That can make product development tough, especially if certain organic oils are hard to find or too expensive.

Tip: If certification is important for your brand, make it part of the plan from day one. Everyone—from marketing to R&D—should understand how these rules work. That way, the right ingredients and suppliers can be chosen from the start.

3. THE PRESERVATIVE PROBLEM IN CLEAN BEAUTY

Many customers today want “clean beauty” and say they prefer products with no chemicals. What they really mean is products without synthetic or petrochemical ingredients.

Preservatives are often the biggest concern. Labels like “paraben-free” or “formaldehyde-free” are now common. Shoppers often see these claims as signs that the product is safe and natural.

But preservatives have an important job. They stop harmful bacteria and mold from growing in beauty products. So how can a product stay both “clean” and safe?

A new approach is using plant-based multifunctional ingredients. These ingredients can:

• Stop microbes from growing

• Moisturize the skin

• Add antioxidants

• Improve texture

They do many jobs at once, which is great. But they can also be costly. Some formulas need a blend of several natural ingredients to get the right level of protection.

Tip: When creating a “100% natural” or “clean” formula, ask early: is this a real goal, or just a marketing phrase? If the product must be truly natural, plan for a higher budget and search for the best plant-based options that still keep the formula safe.

CONCLUSION: THE BEAUTY BEHIND THE WORK

Creating Sustainable Beauty Products is not just about using plant oils and removing chemicals. It’s about balancing:

• Health and safety

• Nature and science

• Cost and quality

The journey to organic beauty may be hard, but it’s worth it. Today’s conscious consumers want safe, clean, and eco-friendly products. Brands that take the time to meet these goals build trust and loyalty.

If you're looking for real, certified Sustainable Beauty Products that meet both organic and vegan standards, or want to explore Sustainable Beauty Products made with clean preservatives and eco-friendly values, make sure to choose brands that are honest and transparent about their process.